Core Skills

SEO (On-page & Technical)

GEO (AI search optimization)

Ecommerce structure planning

Content strategy

Conversion-focused UX thinking

Tools I Use for SEO & GEO

Keyword & Research Tools

Google Keyword Planner
Google Trends
Ahrefs
SEMrush
Ubersuggest
AnswerThePublic

Content Optimization Tools

Surfer SEO
Frase
Clearscope
Grammarly
Hemingway Editor

Technical SEO Tools

Google Search Console
Google Analytics (GA4)
Screaming Frog SEO Spider
PageSpeed Insights
GTmetrix

Backlink & Authority Tools

Ahrefs Backlink Checker
SEMrush Backlink Analytics
Moz Link Explorer

Local SEO Tools

Google Business Profile
BrightLocal
Whitespark
Local Falcon

GEO (AI Search Optimization Tools)

Google Search Console
Bing Webmaster Tools
Perplexity AI
ChatGPT
Claude AI
Google Gemini
AlsoAsked
Keyword clustering tools
Schema markup tools

FAQ

What is GEO (Generative Engine Optimization)?
GEO is the process of optimizing content so it can appear in AI-based search systems and generative answers.
How is SEO different from GEO?
SEO focuses on Google rankings, while GEO focuses on visibility in AI-driven search engines.
Do you work with ecommerce businesses?
Yes, especially in beauty and personal care niche systems.
Can SEO improve sales?
Yes, by improving visibility, traffic quality, and conversion flow.